ROI - Return on Investment, is the talk of the town. As we start to enforce accountability within the community, ROI has spurred more and more discussion.
Here are a couple article on the topic.
On ROI: Keys to Measurement
Taking Measure: A Need-to-Know Basis
Monday, December 11, 2006
ROI - ROI - ROI
Posted by Neil at Monday, December 11, 2006
Labels:
Marketers,
Marketing,
Neil Bhandar,
ROI