Monday, October 20, 2008

5 Lessons from Jim Stengle

From the ANA conference... Jim Stengle speaks at the ANA Conf.
Lesson One: Put people at the center of all you do.
Lesson Two: Engage your heart and mind in everything you do.
Lesson Three: Focus on the short & long term results (Sales is no more important than Brand health).
Lesson Four: Creativity is about solving problems.
The last lesson: Have a purpose.
The summary posted on MediaPost is very interesting.