Thursday, June 23, 2005

Rose by another name would smell much better!

Some thing just sounds better with a different name. For example ‘Moisturizer’ certainly sounds better than ‘Lotion’, how about ‘Wellness’ against ‘Fitness’ and ‘Ensemble’ versus ‘Set’.

Changing name does not change the utility or the value but sophistication often times adds a dimension of class and finesse. This could be the difference between success and failure. Bureaucracy and Red tape are two such works that have a negative connotation to them. Lets see if there are replacements out there today that may make the problem disappear?

Clayton Christensen in his book the innovators dilemma refers to success of breakthrough ideas tied to the corporation’s culture and leadership. Organizations today establish a sponsor for such projects this creates the necessary executive advocacy needed for project success.

Much like project success, career path’ing can be a similar exercise. Career transitions and growth often need support and advocacy from rank and file in the executive cadre. The sponsorship and advocacy often helps grease the track to help establish networks where none exist.

Sponsorship and Advocacy certainly sounds a whole lot better now don’t they?