Boomers have money, aren't afraid to spend it - ONLY FROM BRANDWEEK
Research lead and conducted by C&R Research
- A significant number with kids said they’re now “Empty Nesters”
- Financial concerns top the list of worries, and the next most worrisome is family and health/diet
- 71% of 50-64 year olds and 84% of 30-49 year olds report high Internet usage; those 65 and over, regular Net usage is reported by 32%
- Boomers who took the online survey say they most often shop online for travel, books, clothesand electronics
- Respondents have adopted healthy eating habits - reading nutrition labels, eating smaller meals, changing their diet to maintain their weight and stay healthy, eating low-fat foods, monitoring their carb intake
