...disarm with a HELLO!

An article in this morning's New York Times on how advertising are embracing the hello again!

Madison Avenue Says Hello to ‘Hello,’ Again

From the Apple Macintosh in 1984 to the Applie iPhone 2007 and a lot many long the way - Avon, Level Vodka, even a twist from Colgate-Palmolive. The images are as interesting as the skits, gags & commercials.